Keeping in mind that music is the BEST way to connect with people, Dubai Festival City just became a whole lot more up and personal with their shoppers.
As the mall has partnered up with the app that’s taking over today’s generation – SPOTIFY – and has launched its own music library from their record-breaking live show, IMAGINE.
DFC is the very first in the industry to make this move in order to connect and communicate with their customers on a deeper level.
The LIT show runs daily every 30 minutes from 7pm onwards
DFC is the one and ONLY mall globally to offer this service
“Our focus at Dubai Festival City Mall has always been creating exceptional experiences for our visitors. The launch of our own music library today is a true manifesto of that promise and demonstrates how we are once again leading the industry.
Launching a music library allows customers to extend the experience long after they have left the mall.”
Timothy Earnest, Group Director, Al-Futtaim Malls
The state-of-the-art show has earned two Guinness World Records
Ok WOW! IMAGINE has been breaking records internationally for being the largest water screen projection and the largest permanent projection mapping.
IMAGINE is not just your average water show, this is an all-rounder spectacle that combines lasers, lights, fire and water to portray UNREAL visuals that tell emotive stories.
Clearly, Dubai is all about the go big or home kinda vibe!
Technology-meets-art, the perfect combo for an unforgettable extravaganza that plays live every night on the stunning Festival Bay waters
The soundtrack has been curated with world-class conductors, producers and orchestras… Welcome to Dubai fam
“Customers were watching our shows and asking, ‘I can’t seem to find this song on Spotify’, and we realized there was an important opportunity to connect with our customers through the music of the IMAGINE Show.”
Steven Cleaver, Director of Malls Dubai