The word ‘influencer’ has transitioned from a less than favourable word for an online personality who wields influence over a susceptible audience, to a bonafide career.
An extremelyyyyyy lucrative one at that.
Dana Al Tuwarish, an Iraqi-Kuwaiti fashion and lifestyle influencer with over two million followers on the ‘gram alone got straight with her following in a Snapchat story that immediately went viral, and the internet is shook.
Influencers in the highest earnings bracket can make $14,788 A DAY (AED53,000+) – she calculated this sum based on her earnings if posting three ads per day….That makes a total of $443,600 (over AED1.6 MILLION) a month.
The Snapchat video was shared by a Kuwaiti news service and people had a LOT to say
دانة طوريش: «شنو الصعب في الموضوع» .. الدخل اليومي من الاعلانات 4500 دينار وفي الشهر 135 ألف دينار pic.twitter.com/6TouHku48s
— المجلس (@Almajlliss) December 11, 2018
Dana revealed she’s been working for six to seven years and her earnings come from ads and business partnerships which could be with restaurants, salons or brands. She’s now one of the region’s top influencers, (last week she spoke at the Arab Social Media Summit in Dubai) and she declared these earnings are what top league influencers are making.
Netizens came out in force and they did not hold back
‘Why is she famous, please don’t say it’s because of her beauty’
احد يعلمني هذي بسبب شنو صارت مشهورة؟
أرجوكم لحد يقولي بسبب جمالها أرجوكم
— .. (@Miraggi0) December 11, 2018
And people studying for exams were less than impressed
Mo Salah and Messi don’t make the kind of earnings top influencers are making according to this tweeter, who’s happy with the 5,000 dinar he earns
محمد صلاح ما يطلع الي يطلعونه ????????
خل صلاح ميسي ما يطلع الي بطلعونه 100000 بالشهر !!
انا اكتفي ب5000 بالشهر ولا ابي شي من الدنيا
— fsk (@FKhubaizi) December 11, 2018
What do these celebrities even do for society
انا بعرف شنو فايدة هالمشاهير على المجتمع ؟
— Saud. (@elpestoliro) December 11, 2018
Many aren’t sure who she is
منو دانه طوريش؟!
— ????اهيا واهياتا ♠️ (@SINFOX611) December 12, 2018
Or what exactly she does
BUT WHAT DO YOU EXACTLY DO,DANAH? https://t.co/jgXHN6XV4e
— ???? (@J1nan) December 11, 2018
While others just want her job
‘Can I become a fashionista or is it too late?’
يصير أصير فاشينيستا الحين ولا راحت علينا؟!????
— ????????Dr.Hala Khatib هالة بشير الخطيب (@Dr_HalaKhatib) December 11, 2018
Mashallah – ‘I hope God provides for everyone’
ماشاءالله الله يرزق الجميع ❤️
— Amani_model (@amani_model) December 11, 2018