The results of a Brand Intimacy Study 2019 are in, and they might not be what you expect.
The survey, created by MBLM has revealed Apple is the brand most loved brand by UAE peeps (Samsung users, look away now) followed by Emirates, the home-grown airline.
The study tracks the connection between a consumer and a brand, using emotional science to rank the top intimate brands, both here in the UAE and globally.
Here are the brand UAE residents have the most intimate connection with
Here are the top 10 brands globally consumers feel the biggest connection with
6. Harley Davidson
7. Play Station