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LISTEN: 3 BOSS Women That’ve Successfully Broken The Glass Ceiling In Their Fields Share Their Views On Adapting During The COVID-19 Pandemic

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3 BOSS Women That’ve Successfully Broken The Glass Ceiling In Their Fields Share Their Views On Adapting During The COVID-19 Pandemic

Sharing how women are dominating and more importantly SLAYING it in certain their respective fields, Dubai Works, a business podcast for Smashi TV, interviewed three boss ladies, Georgie Woollams, Salma Sakhnini and Maha Abouelenein.

These female prowesses have successfully broken the glass ceiling in their areas of expertise and are en route to achieve greater things with their dedication and passion to their craft. The Dubai-based entrepreneurs discuss the significance of moving forward and adapting business models in order to survive the COVID-pandemic.

First up we have, Georgie Woolams, the founder of Katch International, a communications agency set up initially in London in 2010, before establishing itself as one of the LEADING PR agencies in Dubai, with clients such as Tag Heuer, Emaar, Canon, W Hotels, Careem, Mahiki to name a few – expansion followed to Saudi Arabia and now London, again.

LISTEN: Marcus Smith Opens Up About How InnerFight Has Grown To Become A Leading Fitness Brand In Dubai

Georgie Woolams, the founder of Katch International, shares why communication is still vital for businesses, especially during the COVID-19 crisis:

Georgie Woolams shares how it’s time to rethink your branding:

Salma Sakhnini is CEO of ICON Group, she has over 25 years of industry experience including as Regional Vice President with Citibank for 12 years and as Chief Operating Officer with Rasmala Investments

ICON is a leading advisor on business working on corporate solutions such as advisory and M&A to Management Consulting, to Organizational Assessments, Executive Development, and Executive Coaching.

On this episode, Salma shares about ICON Group’s overview, the current state of M&A in the region, and focuses on career development:

Hear all about Salma’s journey and how she successfully ventured into entrepreneurship after many years in the corporate world:

Salma is a specialist in Strategic Planning and Implementation who charts the way for companies and institutions to become quality organizations

Maha Abouelenein is an Egyptian American communications consultant and the Chief Value Officer for Gary Vaynerchuk, plus the Executive Vice President Of Business Development of VaynerX

In this episode of Dubai Works, Maha discussed COVID-19 and communication strategies, digital communication trends and much more:

You can follow Maha Abouelenein on Twitter and Instagram

Follow Dubai Works wherever you listen to your podcasts

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